El universo discursivo político del tema de la movilidad, Quito 2010- 2014
Mobility in the universe of political discourse, Quito 2010-2014
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Arenivar, Madeleine
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Quito, Ecuador : Flacso Ecuador
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Abstract
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A nivel internacional existe una tendencia creciente de imponer un nuevo modelo de movilidad, basado en las ideas del público complejo, la meta de mayor acceso y la sostenibilidad; en vez de las ideas del viejo modelo del público de individuos, la meta de rapidez y la expansión del consumo. El intento de cambiar el paradigma de la movilidad implica una lucha para la opinión pública y los términos del debate por los actores políticos. Este artículo busca entender, a través de los conceptos de la teoría del institucionalismo discursivo, cómo el discurso comunicativo del municipio de Quito del período 2010-2014 demuestra un avance hacía la incorporación gradual de las ideas del nuevo modelo de la movilidad dentro del discurso oficial.
There is a growing international tendency to impose a new model of mobility, based on the idea of the public as a complex entity, the goal of increased access and future sustainability instead of the old model with its ideas of a public composed of individuals, the goal of speed and increasing consumption. This attempt to change the mobility paradigm implies a fight for public opinion and the terms of the debate by political actors. This article seeks to understand, through the concepts proposed by the theory of discursive institutionalism, how the communicative discourse of the city of Quito in the period 2010-2014 shows an advance towards the gradual incorporation of the ideas of the new mobility model into the official discourse.
There is a growing international tendency to impose a new model of mobility, based on the idea of the public as a complex entity, the goal of increased access and future sustainability instead of the old model with its ideas of a public composed of individuals, the goal of speed and increasing consumption. This attempt to change the mobility paradigm implies a fight for public opinion and the terms of the debate by political actors. This article seeks to understand, through the concepts proposed by the theory of discursive institutionalism, how the communicative discourse of the city of Quito in the period 2010-2014 shows an advance towards the gradual incorporation of the ideas of the new mobility model into the official discourse.
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Keywords
MOVILIDAD ALTERNATIVA, DISCURSO POLÍTICO, INSTITUCIONALISMO DISCURSIVO, ADMINISTRACIÓN LOCAL, OPINIÓN PÚBICA, QUITO (CIUDAD), ECUADOR
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p. 32-48
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Arenivar, Madeleine. 2017. El universo discursivo político del tema de la movilidad, Quito 2010- 2014 (Ensayo) o Mobility in the universe of political discourse, Quito 2010-2014. Letras Verdes. Revista Latinoamericana de Estudios Socioambientales Flacso - Ecuador, 21:32-48
