Hacia los orígenes de la concentración mediática en Argentina
Towards the Origins of the Concentration of the Media in Argentina
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Califano, Bernadette
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Quito : FLACSO Sede Ecuador
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Abstract
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Este artículo se propone examinar críticamente los inicios del proceso de concentración mediática en Argentina, por medio del estudio de las políticas de comunicación implementadas en el marco de la adopción del modelo económico neoliberal. Para ello se realiza un análisis de la conformación accionaria y de la evolución en términos de facturación y ranking empresarial de los grupos mediáticos que obtuvieron las licencias de los canales de televisión abierta de la Ciudad de Buenos Aires tras su paso a manos privadas. Se evalúa en qué medida las características particulares de esta privatización redundaron en beneficios económicos para las empresas adjudicatarias e influyeron en la configuración del mapa de medios argentino.
This article sets out to critically examine the origins of the process of the concentration of media in Argentina through a study of the communication policies implemented in the framework of the adoption of the neoliberal economic model. For this, an analysis is carried out of the investment conformation and of the evolution in terms of invoicing and business ranking of the media groups that obtained the licenses for the open television canals in the city of Buenos Aires after their transfer into private hands. An evaluation is made of the extent to which the particular characteristics of this privatization resulted in economic benefits for the awarded businesses and influenced the configuration of the map of Argentinian media.
This article sets out to critically examine the origins of the process of the concentration of media in Argentina through a study of the communication policies implemented in the framework of the adoption of the neoliberal economic model. For this, an analysis is carried out of the investment conformation and of the evolution in terms of invoicing and business ranking of the media groups that obtained the licenses for the open television canals in the city of Buenos Aires after their transfer into private hands. An evaluation is made of the extent to which the particular characteristics of this privatization resulted in economic benefits for the awarded businesses and influenced the configuration of the map of Argentinian media.
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Keywords
CONCENTRACIÓN MEDIÁTICA, DEMOCRACIA, ECONOMÍA POLÍTICA, ESTADO, NEOLIBERALISMO, POLÍTICA DE COMUNICACIÓN
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p. 29-48
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Califano, B. (2014). Hacia los orígenes de la concentración mediática en Argentina (Dossier) = Towards the Origins of the Concentration of the Media in Argentina. En: Íconos. Revista de Ciencias Sociales. Economía política y políticas democráticas de comunicación en América Latina, 18(49): 29-48. ISSN: 1390-1249.
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Except where otherwised noted, this item's license is described as Atribución-NoComercial-SinDerivadas 3.0 Ecuador